Color is not claimed as a feature of the mark.
The mark consists of the letters "B" and "L" in narrow, bold caps and underlined. The word "Genie" is in a custom script with a squiggle extending from the "e" and terminating at a Genie Bottle. The word "By" is below and right of the "G" in "Genie", and the website address "ExcelHelp.com" is italicized under the word "Genie" and underlined.
BACK LINK GENIE BY EXCEL HELP