The mark consists of the white letters "BJ'S" in a red triangle outlined in gold, and appears at the top of an oval shaped border which is gold and shaded with black. Inside the oval border is the wording "FRESH-HOPPED" in light yellow letters, above the design of a garland which is dark yellow. Beneath this is the wording "FIELD DAY" in lettering that is light yellow at the top and transitions into a darker shade of yellow at the bottom. Beneath and slightly atop the letters "D" in "FIELD DAY" is a green diamond outlined in light yellow containing the light yellow letters "IPA" with a small dark green design of a hops appearing on either side. The background of the top of the frame is light blue, at the bottom is a stylized image of a light yellow sun with emanating light yellow rays. In front of the sun is a red truck with a brown sides, gray bumper and shaded and outlined in black. Inside the truck are sacks in light and dark green. Next to the truck is a worker in a dark green shirt, light gray shorts, light gray hat carrying a light green sack, with tan skin and black boots. On both sides are two tall rows of plantings of hops which are shades of light green and dark green with brown wood stakes. Another worker is atop a brown fence harvesting the hops wearing a dark green shirt, brown pants, light gray hat with a light green sack over his shoulder. Black shadows of both workers are cast on the dark green and light green ground. In the forefront, is a depiction of a pint glass filled with beer which is brown, dark brown, light brown, dark yellow and white. The pint glass is a atop a dark brown table outlined in black next to hops in shades of dark green and light green, lined in black. At the very bottom of the oval frame is the wording "LIMITED RELEASE" in dark brown letters.
The color(s) white, red, gold, black, light yellow, dark yellow, green, dark green, light green, blue, brown, dark brown, light brown, gray, light gray and tan is/are claimed as a feature of the mark.
"FRESH-HOPPED", "IPA" AND "LIMITED RELEASE"