The color(s) white, red, grey, brown, blue, tan, green, yellow, and black is/are claimed as a feature of the mark.
The mark consists of a fanciful scarecrow character wearing a hat, striped shirt, bandanna, pants, shoes, gloves, and holding a spoon. The stylized wording "PAJITA" surrounded by a stylized oval appears under the character's left elbow. The color brown appears in the wording "PAJITA," the border of the stylized oval, and as the character's eyebrows, nose, shoes, as shading on the hair, face and arms of the character as well as on the straws protruding out of the character's hat, gloves, and pants. The color green appears on the character's hat and eyes. The color tan appears on the character's face, hair, arms, and shoes. The color red appears on the character's tongue, bandanna and the stripes on the shirt. The color white appears in the character's eyes, teeth, gloves, as stripes on the shirt and as shading on the spoon. The color gray appears in the spoon held in the character's right hand and as shading on the gloves. The color blue appears on the character's pants. The color yellow appears on the stitching near the border of the character's hat. The color black appears in the outline of the character's eyes, shading underneath the brim of his hat, and in his mouth. The color white represents background or transparent areas and is not part of the mark with respect to the shading inside of the spoon and the oval surrounding the term "PAJITA".
The English translation of "PAJITA" in the mark is little, cute or sweet straw.