The color(s) blue, red, lime green, orange, dark green, grey, green, black, and yellowish brown is/are claimed as a feature of the mark.
"KIDS"
The mark consists of the wording "PLEASANT KIDS" with a black smiley face between the words, where, in order of appearance of the letters, the "P" is in blue, the "L" is in red, the "E" is in lime green, the "A" is in orange, the "S" is in dark green, the "A" is in grey, the "N" is in red, the "T" is in green, the "K" is in blue, the "I" is in orange, the "D" is in yellowish brown, and the "S" is in red.