The color(s) blue, light blue, yellow, red, orange, white and black is/are claimed as a feature of the mark.
"SOFT" AND "HIGH LOFT"
The mark consists of the wording "Soft Soft" in light blue, cloud-like lettering outlined in blue. Below are words "High" and "Loft", no spaces, in yellow and outlined in black with a red, yellow, and orange colored sun with no facial features placed to the right of "Loft". All wording and the graphic are inside a white cloud shape outlined in a dashed blue line.