Color is not claimed as a feature of the mark.
The mark consists of the stylized lettering of the words "IBUY VIRTUAL PRIVATE LABEL EVENT!" appearing inside of a talk bubble. The words "IBUY" appear above the word "VIRTUAL" and the word "VIRTUAL" appears above the words "PRIVATE LABEL EVENT" with an exclamation mark at the end of the word "EVENT".
I BUY VIRTUAL PRIVATE LABEL EVENT!