35 retail store services, mail order catalog services, online retail store services, and retail kiosks all featuring writing instruments and accessories, namely, pens, pencils and mechanical pencils; ink refills and ink cartridges for pens and writing lead refills; pen nibs; and desk sets; stylus tips, watches and personal accessories, namely, portfolios, personal digital assistant cases, stationary sets, agenda covers, pen cases, business card cases, letter openers, money clips and key rings