35 The bringing together, for the benefit of others, of a variety of goods, excluding the transport thereof, enabling customers to conveniently view and purchase those goods from retail outlets, through mail order catalogues or by means of electronic media or through web sites in the field of toys and playthings; retail store and wholesale store services featuring toys and playthings, scale models kits, craft toys, paper toys, paper model kits; stationery articles, greeting cards, books, photographs, gifts and premiums, souvenirs, home decorations, decorations made of paper and/or cardboard, key rings and key chains, handicrafts, clothing, headgear and footwear, clothing accessories, leather and imitated leather goods, mobile phone accessories, furniture, mirrors, beddings, pillows, cushions, textile towels, toiletries, domestic appliances, candies, foodstuffs, watches and clocks; mail order services featuring toys and playthings; retail store and wholesale store services provided over the Internet and other local and global computer networks featuring toys and plaything; sales promotion for others; advertising; direct mail advertising; dissemination of advertising matter; leasing and rental of advertising materials and space; publication of publicity texts; organization of trade fairs and exhibitions for commercial or advertising purposes; display services for merchandise, namely, window display arrangement services; marketing and promotional services; presentation of goods on communication media, for retail purposes, namely, organization and conducting of product presentations; demonstration of goods for promotional or advertising purposes; import and export agency services; on-line advertising on a computer network; administration of the business affairs of license and franchise, namely, assistance in franchised commercial business management; publication of advertising texts