The color(s) magenta and yellow is/are claimed as a feature of the mark.
The mark consists of a magenta background that is shaped like a luggage tag. The words "Brite I.D." appear in stylized letters that are outlined in yellow with a magenta core. The periods in "I.D." are also outlined in yellow with a magenta core. The B in the word "Brite" and the letters I and D in the term "I.D." are all upper-case letters; the remaining letters in the word "Brite" (r, i, t and e) are all lower-case letters. The T and M in the term "TM" are both capital letters that are solid yellow in color.
BIRGHT IDENTIFICATION