The color(s) red, white, black and light green is/are claimed as a feature of the mark.
The mark consists of the wording "The Bonny Ewe" in stylized font, the first letters of each word in red, the rest of the lettering in black. Above the wording is a drawing of a white lamb outlined in black, having a black face, light green eyes and spiral black hair. Appearing on the back of the lamb are three red hearts. The entire logo is presented against a white background.