Color is not claimed as a feature of the mark.
"GRANTURISMO"
The mark consists of The word "granturismo" spelled with a capital G and capital T, and with no dot above the i, rendered in a modified bold Helvetica font.
The stippling is for shading purposes only.
The name(s), portrait(s), and/or signature(s) shown in the mark does not identify a particular living individual.
GRAN TURISMO; GRAND TURISMO
The non-Latin characters in the mark transliterate to granturismo and this has no meaning in a foreign language.
The English translation of granturismo in the mark is grand touring.