Color is not claimed as a feature of the mark.
The mark consists of a food basket which represents a lineup of various fresh foods. The sun represents a new (NU) day coming up on the horizon. The hills in front of the raising sun represent a combination of the mountains and the valleys...our foods come from both. Each of the various horizontal lines (9) represent a specific HEALTHY product e.g: oranges, strawberries, pears, apples, peaches, mandarin orange, pineapples, tomatoes, and carrots. THE COMBINATION OF THE LOGO presents Nu-Health.
The stippling is for shading purposes only.
NEW-HEALTH