The color(s) blue, red and black is/are claimed as a feature of the mark.
The mark consists of THINK-a-little!&? - Font used is Helvetica Neue LT Std Medium "THINK" is in blue color, "-a-" is in black color, "little" is in red color, "!" is in blue color, "&" is in black color, and "?" is in red color. Be Intellectually Honest - Font used is an Italic version of Helvetica Neue LT Std Medium "Be Intellectually Honest" is in black color.