Color is not claimed as a feature of the mark.
The mark consists of the stylized text "Nei Jing" above a horizontal line with a dot at the left end. Below this line is the stylized text "Eastern Medicine". Below this phrase is a horizontal line with a dot at the right end. Below this line are five Chinese characters.
The non-Latin characters in the mark transliterate to "Nei Jing" and this means "Inner Classic" in English.
The English translation of "Nei Jing" in the mark is "Inner Classic".