Color is not claimed as a feature of the mark.
"TRUCKS"
The mark consists of a phrase, "WE KNOW TRUCKS", preceded by a non-literal, design portion of the mark. The non-literal, design portion of the mark consists of a capital letter "T" in a fanciful "block" presentation with a graphic representation of a highway extending from a base of the "T" and ascending to overlap a right-side portion of the top stem of the "T", wherein the graphic representation of the highway also swirls in an approximate "S" shape between the base of the "T" and the right-side stem of the "T", and wherein the graphic representation of the highway overlaps a portion of the base of the "T" and a portion of the right-side stem of the "T".