9 Computer software used to exchange, store, manage, analyze and report data and information about people, businesses, events and event attendees; computer application software for mobile phones, smartphones, personal digital assistants and hand-held computing devices, namely, software used to exchange, store, manage, analyze and report data and information about people, businesses, events and event attendees; computer game software; computer game software for use on mobile phones, smartphones, personal digital assistants and hand-held computing devices