The color(s) blue, green, and white is/are claimed as a feature of the mark.
The mark consists of a stylized horizonatlly-split tooth with a star in the upper left side of the tooth. In the center of the tooth are the words "Alpha Dental Plans.com" in Futura Medium font, and the word "Alpha" is capitalized in blue font while the rest of the logo is in green.
ALPHA DENTAL PLANS