The color(s) purple, gray is/are claimed as a feature of the mark.
The mark consists of A stylized letter "B" is a purple color and the "v" is the same purple color. There are four petals that are gray, light purple, medium purple, and dark purple above the "B". The letters: e,l,a,h is in a gray color. The words: BEAUTY AND QUALITY is the same color as the "B" and "V".
BELVAH BEAUTY AND QUALITY
Trademark: 85643501
