Trademark: 85639901
Word
SALT BE ESSENTIAL
Status
Dead
Status Code
710
Status Date
Friday, December 15, 2023
Serial Number
85639901
Registration Number
4348008
Registration Date
Tuesday, June 4, 2013
Mark Type
5000
Filing Date
Thursday, May 31, 2012
Published for Opposition
Tuesday, December 4, 2012
Cancellation Date
Friday, December 15, 2023

Trademark Owner History

Classifications
35 Advertising and business consulting services, namely, marketing consultation; creation and management of brand names for others; brand name architecture, development, and implementation services for others; corporate and brand identity services for others; business consultation services, namely, enterprise strategy and architecture services for others; brand identity and logo development for others; naming and branding of products and services for others; market research services for others; development and implementation of marketing strategies for others; brand positioning and product promotion services for others; brand strategy for others; brand evaluation services, namely, product category analysis for others and brand value proposition development for others; brand transition and launch strategies for others; [brand research and measurement for others;] brand concept services in the nature of brand voice services for others; business consultation and marketing services, namely, URL strategy and acquisition services for others; brand messaging services for others; providing advertising services using 3D and animation designs, namely, design of visual language systems for the marketing purposes of others; design of collateral advertising media for others; retail and environmental advertising design for others; creation and implementation of brand guidelines and tools for others; design and implementation of brand launches for others; brand advertising for others; [design and implementation of social media advertising strategy for others;] customer relationship management consultation services, namely, creation and implementation of relationship programs for others; creation of advertising materials for others, namely, design of displays, booths, panels, signs, and other marketing materials for tradeshows and other events; advertising services, namely, creation and implementation of brand culture strategy for others; creation and implementation of internal marketing and recruitment campaigns for others; advertising services, namely, design of promotional material for others via a global computer network; design of digital marketing, advertising, and branding strategies and campaigns for others; creation of brand videos and animation for others for advertising and marketing purposes; advertising copywriting services for others
42 [Computer services, namely, designing and developing stationery, packaging, retail space, and websites on a global computer network for others;] design of [websites, social media pages, and] software user interfaces for others; design and implementation of website strategy for others, namely, consulting in the fields of website design and development for others; design of website architecture for others; design of blogs, microsites, extranet sites, intranet sites, [mobile applications, and social media sites and applications for others; coding and development of blogs, websites, microsites, extranet sites, intranet sites, mobile applications, and social media sites and applications for others; design and implementation of computer software for brand asset management for others;] design of brand packaging for others; computer software design services, namely, design of product user interfaces for others
The mark consists of the wording "SALT BE ESSENTIAL" in stylized form.
Color is not claimed as a feature of the mark.

Trademark Events
Dec 15, 2023
Cancelled Sec. 8 (10-Yr)/Expired Section 9
Jun 4, 2022
Courtesy Reminder - Sec. 8 (10-Yr)/Sec. 9 E-Mailed
Mar 23, 2022
Automatic Update Of Assignment Of Ownership
Sep 1, 2021
Assignment Of Ownership Not Updated Automatically
Mar 10, 2021
Automatic Update Of Assignment Of Ownership
Feb 11, 2020
Attorney/Dom.Rep.Revoked And/Or Appointed
Feb 11, 2020
Teas Revoke/App/Change Addr Of Atty/Dom Rep Received
Jan 24, 2020
Attorney/Dom.Rep.Revoked And/Or Appointed
Jan 24, 2020
Teas Revoke/App/Change Addr Of Atty/Dom Rep Received
Jul 23, 2019
Notice Of Acceptance Of Sec. 8 & 15 - E-Mailed
Jul 23, 2019
Registered - Sec. 8 (6-Yr) Accepted & Sec. 15 Ack.
Jul 16, 2019
Case Assigned To Post Registration Paralegal
Jun 3, 2019
Teas Section 8 & 15 Received
Mar 19, 2019
Teas Change Of Correspondence Received
Jun 4, 2018
Courtesy Reminder - Sec. 8 (6-Yr) E-Mailed
Jun 4, 2013
Registered-Principal Register
May 1, 2013
Notice Of Acceptance Of Statement Of Use E-Mailed
Apr 30, 2013
Law Office Registration Review Completed
Apr 29, 2013
Allowed Principal Register - Sou Accepted
Apr 17, 2013
Statement Of Use Processing Complete
Mar 7, 2013
Use Amendment Filed
Mar 30, 2013
Case Assigned To Intent To Use Paralegal
Mar 7, 2013
Teas Statement Of Use Received
Jan 29, 2013
Noa E-Mailed - Sou Required From Applicant
Dec 4, 2012
Official Gazette Publication Confirmation E-Mailed
Dec 4, 2012
Published For Opposition
Nov 14, 2012
Notification Of Notice Of Publication E-Mailed
Oct 29, 2012
Law Office Publication Review Completed
Oct 29, 2012
Assigned To Lie
Oct 16, 2012
Teas Change Of Correspondence Received
Oct 15, 2012
Approved For Pub - Principal Register
Oct 12, 2012
Teas/Email Correspondence Entered
Oct 11, 2012
Correspondence Received In Law Office
Oct 11, 2012
Teas Response To Office Action Received
Aug 6, 2012
Notification Of Non-Final Action E-Mailed
Aug 6, 2012
Non-Final Action E-Mailed
Aug 6, 2012
Non-Final Action Written
Aug 4, 2012
Assigned To Examiner
Jun 8, 2012
New Application Office Supplied Data Entered
Jun 4, 2012
New Application Entered

Trademark Alertz updated from USPTO on 2030-01-24