The mark consists of four Chinese characters for the words to love, affection, to be fond of, feeling, emotion, passion, public, collectively owned, common and to reside, to contain.
Color is not claimed as a feature of the mark.
The non-Latin characters in the mark transliterate to "ai", "qing", "gong" and "yu" and this means "to love", "affection", "to be fond of", "feeling", "emotion", "passion", "public", "collectively owned", "common" and "to reside", "to contain" in English.