The color(s) red, orange, brown, black, white and grey is/are claimed as a feature of the mark.
"SINCE 1950" AND THE NON-LATIN CHARACTERS THAT TRANSLITERATE TO RICH-FLAVORED, PURE, SPICY, AND DELICIOUS
The mark consists of the following: (1) a black, white and gray profile portrait of a man wearing a chef's hat on the head, with four Chinese characters in orange on both sides and the English words "since 1950" in orange below it. The above items are superimposed over an irregular rectangle in black outlined in red with dark-grey markings and four little Chinese characters in black within orange circles outlined in red at four corners. There are two masses of flowers in varying shades of red on each upper corner of the mark; (2) two large Chinese characters followed by three large Chinese characters in black separated by a black dot within an irregular red ribbon outlined in brown and linked to the irregular rectangle above.
The name(s), portrait(s), and/or signature(s) shown in the mark identifies Liu, Cheng-Hsiung, whose consent(s) to register is made of record.
The non-Latin characters in the mark transliterate to "Zhen Cai Shi Liao, Tong Sou Wu Qi, Nong, Chun, Xiang, La, Mei Wei, Chao Suo Zhi" and this means "real stuff, being honest even to children and aged people, rich-flavored, pure, smells good, spicy, delicious, more valuable than it's price" in English.
Trademark: 85574010
