Color is not claimed as a feature of the mark.
The mark consists of the roman numeral "III", the serifs of which are connected and extend to the right (from the perspective of the viewer) so as to provide parallel horizontal lines between which a capital "B", a lower-case "e", a capital "C" and a lower-case "a" are situated; below which assemblage the phrase "BY JOY GRYSON" in capital letters is centered.
The name(s), portrait(s), and/or signature(s) shown in the mark identifies "Joy Gryson", whose consent(s) to register is made of record.
THREE BE CA BY JOY GRYSON
The non-Latin characters in the mark transliterate to "3" and this means three in English.
The wording "IIIBeCa" has no meaning in a foreign language.