The color(s) orange, yellow, green, light blue, blue, mauve, purple and pink is/are claimed as a feature of the mark.
"SHOES"
The mark consists of the word "FIRST" above the word "SHOES", both in an upper case font with each letter in a different color than the color of adjacent letters, e.g. orange "F", yellow "I", green "R", light blue "S", blue "T", mauve "S", purple "H", pink "O", yellow "E", orange "S", with four shapes centered below the word "SHOES", the four shapes consisting of, from left to right, a yellow round dot, an orange hexagon, a blue diamond, and a green square, the hexagon, diamond and square having rounded corners.
Trademark: 85545885
