The color(s) red, gold, black, cream, beige is/are claimed as a feature of the mark.
The mark consists of a red oval seal outlined in gold and black. At the top of the oval seal are the words "JOHN MORRELL" in small, gold-colored, block print. In the middle of the oval seal is the word "BISTRO" in large, cream-colored script, outlined in black. Below the word "BISTRO" is the word "NATURALS" in black print within a gold ribbon banner having beige trim at the top and bottom of the banner. The color red within the oval contrasts between a bright red at the center and fades into a deeper red at the borders of the oval.
The name "John Morrell" does not identify a living individual.