The color(s) (green, orange and white) is/are claimed as a feature of the mark.
The mark consists of elements of the New Product Development system. There are 6 elements within the system, including; NPD Strategy, Market Understanding, Portfolio Management, NPD Metrics, NPD Organization and NPD Process.
NEW PRODUCT DEVELOPMENT ELEMENTS NPD STRATEGY MARKET UNDERSTANDING PORTFOLIO MANAGEMENT NPD METRICS NPD ORGANIZATION NPD PROCESS