Color is not claimed as a feature of the mark.
"ULTRA. BABY, BOTTLE, TOY & DISH WASH, CONCENTRATED DISH LIQUID, (U) AND 10 FL OZ 295 ML"
The mark consists of a label containing the words ULTRA PALMOLIVE baby bottle, toy & dish wash and a design of a baby dinosaur holding a heart-shaped floating baloon in its mouth and the design of a baby milk bottle and keys on the lower right corner of the label.