42 Analytics services, namely, data collection, data processing, and data warehousing for software application developers; server services, namely, providing application servers, web servers, file servers, co-location servers, load balancing servers, redundancy servers, media servers and database servers of variable capacity to application software developers; data collection, storage, and reporting, namely, user tendencies, purchase history, devise ownership, aggregate user behaviors, predict future patterns of users based upon derived data, data automation and collection service using proprietary software to evaluate, analyze and collect service data; software development services; providing temporary use of non-downloadable computer software development tools and deployment tools; providing temporary use of non-downloadable computer software for computer game software application development and deployment; hosting an on-line community web site for registered users to share information, find friends, invite new users, engage in social networking, play computer games, obtain and share information on computer games, track points and exchange points earned for coupons, rebates, discounts or special offerings on goods and/or services of others; computer services, namely, creating an on-line community accessible via mobile phones and mobile devices for registered users to play computer games, obtain information on computer games, and track points and exchange points earned for coupons, rebates, discounts or special offerings on goods and/or services of others; computer services, namely, creating an on-line community accessible via mobile phones and mobile devices for registered users to participate in competitions, showcase their skills, get feedback from their peers, for virtual communities, engage in social networking and improve their talent; computer services, namely, providing a website that enables developers with the ability to rapidly author content within a web environment and publish socially integrated games globally