The color(s) bright red, light maroon, dark maroon, and white is/are claimed as a feature of the mark.
The mark consists of a capitalized letter "A" within which the letters "L" and "X" have been incorporated on the left side of the capitalized "A". The letters "A", "L" and "X" are distinguishable due to use of different shades of the color red and slight spacing between the colors separated by the color white. The letter "L" is in bright red, while the extensions on the left side of capital "A" which complete the letter "X" are in light maroon. The right side of the capital "A" is in dark maroon. The letter "A" is surrounded by two asymmetrical crescents. The left crescent is in light maroon while the one on the right is in dark maroon, all appearing above the word "AUTOLUX" with the letters "AUTO" and "U" appearing in light maroon, the letter "L" appearing in red, and the letter "X" appearing in dark maroon.
A AUTO LUX