The color(s) blue, green is/are claimed as a feature of the mark.
"THE WORDS 'LIFE CYCLE ANALYTICS'"
The mark consists of the words "life cycle" in the color blue and "analytics" in the color green. Within the word "life", the letter "i" is partially represented by two leaves; one small leaf in a lighter shade of green partially superimposed over a larger leaf in a darker shade of green. Additionally, in the word "cycle", the letter "c" is represented by a green semi-arc, curving to the left. On the top of the semi-arc is an arrowhead and on the bottom there is a split arrowtail.