The color(s) red, gray, black, and white is/are claimed as a feature of the mark.
The mark consists of a stylized design depicting two red cylindrical cups having a white border on the wide end of each cup, wherein one red cup appears upright and a second red cup appears inverted immediately alongside the first cup, wherein a stylized black and gray curved arrow design appears above and below the cup designs, and wherein the term "FLIP" appears immediately to the left of the cup designs and the term "CUP" appears immediately to the right of the cup designs, with the terms "BY MAD-i" appearing in a small stylized font immediately beneath the term "CUP," with the elements "BY MAD-" appearing in black and the letter "i" appearing in red.