35 Administration of consumer loyalty programs; loyalty scheme services; administration of loyalty rewards programs; sales promotion through customer loyalty programs; administrative loyalty card services; administration of loyalty programs involving discounts or incentives; administration of customer loyalty and incentive schemes; management of customer loyalty, incentive or promotional schemes; marketing services; marketing analysis services; marketing management services; marketing consulting services; media planning being media marketing and advertising strategy; compilation of statistics; gathering and dissemination of information relating to advertising, marketing and market research; customer promotional services; market research services regarding customer loyalty; organisation, operation and supervision of loyalty schemes and incentive schemes; customer loyalty services for commercial, promotional and/or advertising purposes; organisation of customer loyalty programs for commercial, promotional or advertising purposes; promoting the goods and services of others by means of a loyalty rewards card scheme; organisation and management of business incentive and loyalty schemes.