35 Retail store services featuring wine; wholesale store services featuring wine; retail and wholesale of beverages, namely, retail store services and wholesale store services featuring wine; arranging and conducting incentive award programs to promote the sale of products and services of others; administration of customer loyalty program which provides chances to win overseas trips if customers purchase wine either online or through particular stores; organisation, operation and supervision of sales and promotional incentive schemes, namely, promoting the goods and services of others by means of a loyalty rewards scheme; organisation, operation and management of customer loyalty programmes, namely, customer loyalty services for commercial, promotional, and advertising purposes; mail order services featuring wine; advertising, marketing and promotional services related to wine; information, advice and consultation relating to all the foregoing services; the provision of the foregoing services online via a website, the internet or other computer networks and/or accessible by mobile phone and other internet-enabled devices