35 Retail store services, online retail store services and wholesale store services, wholesale distributorship services, wholesale services by direct solicitation by sales agents, retail online ordering services via telephone and mail order, in relation to beverages, rum, alcoholic preparations for making beverages, alcoholic essences and extracts, ready mixed alcoholic drinks and cocktails, alcoholic jellies, spirits, liqueurs, non-alcoholic beverages, mineral and aerated waters, non-alcoholic preparations for making beverages, beer, paper and cardboard goods, printed matter including books and magazines, diaries, calendars, coasters, envelopes, greetings cards, postcards, writing materials, writing paper, pads and books, notebooks, albums, pictures and posters, prints, stickers, stationery, luggage, bags, backpacks, suitcases, travelling cases, changing bags, messenger bags, wallets, purses, key cases, collars, harnesses, leads and leashes for animals and pets, animal clothing, umbrellas, walking sticks, shooting sticks, glassware, drinking vessels, barware, decanters, bottle stands, bottle baskets, bottle brushes, bottle openers, corkscrews, picnic bags and baskets, cool bags, insulated bags for bottles, toilet bags, sponge bags, tableware, coasters, containers for household use, bowls, dishes, vases, boxes and decorative objects made of glass, metal, porcelain or china, clothing, footwear, headgear, belts