35 Business administration and business management of player accounts for users of games on the Internet and other private and public computer networks; promotional strategy services for obtaining rewards to increase customer loyalty and for frequent customers; organizing and conducting product presentation services on all communication media for rental or leasing purposes; organization of events, exhibitions, fairs and shows for commercial, promotional and advertising purposes; wholesale, retail, and sale services via global telematic networks, namely, wholesale store services, retail store services, online retail stores services, all relating betting machines and computer programs; wholesale services, retail services in stores and via global computer networks, namely, wholesale store services, retail store services, online retail store services for amusement machines, betting machines, games and playthings, electronic apparatus, automatic vending machines and mechanisms for coin-operated apparatus, software for gambling games, paper publications, electronic publications, computer programs; wholesale and retail services, namely, wholesale store services, retail store services, online retail store services for virtual goods for use online, in relation to the following goods, games, stand-alone video game machines, gaming and gambling machines, housings for gaming and gambling machines; wholesale and retail services, namely, wholesale store services, retail store services, online retail store services for virtual goods for online use in relation to the following goods: hardware and software for bingo halls, casinos and automatic game machines, game programs, equipment for information processing, computers, hardware and software for gambling and betting games; wholesale and retail services, namely, wholesale store services, retail store services, online retail store services for virtual goods for online use in relation to the following goods, games for gambling machines downloadable information relating to gambling and betting games, electronic publications, downloadable, relating to gambling and betting games, gaming software that generates or displays betting results of gaming machines