35 Promotional offer services; promoting the goods and services of others by distributing coupons, discounts and special deals; providing rate comparison information related to travelling, airfare, car rental, shuttle services, restaurants, entertainment activities and temporary accommodation; provision, collection and compilation of business and commercial information; customer loyalty services and customer club services, for commercial, promotional and/or advertising purposes; customer loyalty programs; administration of consumer loyalty programs; organization and management of customer loyalty business operations; organization, operation, supervision and management of loyalty programs; administration of loyalty programs based on the principle of discounts or incentives; loyalty card services; loyalty program services; customer loyalty program services featuring rewards in the form discounts and offers; customer loyalty rewards program for shoppers, namely, arranging and conducting incentive reward programs to promote services related to travelling, airfare, car rental, shuttle services, restaurants, temporary accommodation and entertainment; administration of a discount program enabling participants to obtain discounts on services related to travelling, airfare, car rental, shuttle services, restaurants, temporary accommodation and entertainment; subscription management services for others related to travelling, airfare, car rental, shuttle services, restaurants, temporary accommodation and entertainment; operation and supervision of loyalty programs; management of customer loyalty, bonuses and promotions; conducting customer loyalty, reward, affinity and incentive programs for commercial promotion and for advertising purposes; price comparison services; marketing studies; opinion polling; organization, operation and supervision of loyalty and incentive schemes; business consulting and management services in the field of travel and travel planning and the operation of travel-related businesses, airfare, car rental, shuttle services, restaurants, temporary accommodation and entertainment; advice for consumers, direct mail advertising; direct mail advertising (tracts, brochures, printed matter, samples); advertising related to travelling, airfare, car rental, shuttle services, restaurants, temporary accommodation and entertainment; on-line cost price analysis and administrative processing of orders, and inventory management in the field of the hospitality, shuttle services, restaurants, car rental, airfare, travel and entertainment industries; organization of competitions for commercial and promotional purposes, including via a computer communication network; all of the aforesaid relating to travel, holidays and tourist reservations