The mark consists of a black silhouette design of a cow and grass representing a meadow and a partially rising or setting red sun, all under black Japanese characters. The terms "SASAKI BEEF" and "SINCE 1948" are in black below the design. The word "HOKKAIDO" is in black on the bottom. The color white represents the background and/or transparent areas and is not part of the mark.
The transliteration of the non-Latin characters in the mark is: Sasakigyu which means SASAKI BEEF.
The design of a cow, a grass representing a meadow, alphanumeric characters and Japanese characters are in black the design of sun is in red.
SASAKI BEEF SINCE ONE NINE FOUR EIGHT HOKKAIDO; SASAKI BEEF SINCE NINETEEN FORTY EIGHT HOKKAIDO; SASAKI BEEF SINCE ONE THOUSAND NINE HUNDRED FORTY EIGHT HOKKAIDO
The color(s) black and red is/are claimed as a feature of the mark.
"SASAKI BEEF", "SINCE 1948", "HOKKAIDO", AND THE NON-LATIN CHARACTERS THAT TRANSLITERATE TO "SASAKI BEEF"
Trademark: 79364289
