35 Advertising services; commercial business management; commercial administration, namely, business administration; employment agency services; personnel recruitment; advertising services, namely, promotion of products and services of third parties through sponsoring arrangements and license agreements relating to international sports events; online advertising services for others; information and advisory services relating to commercial business management and commercial business administration provided online or via the Internet; advertising and promotional services; dissemination of advertising and promotional materials; provision and rental of advertising space and advertising material; publication of advertising material and texts; rental of advertising time in film credits; television advertising, radio advertising; promotion of sports events in the field of football for others; promotion of the goods and services of third parties; business research in the field of company sponsorship via advertising promotion in relation to football competitions; compilation of advertisements for use as web pages on the Internet and on wireless electronic communication devices; provision of space on web sites for advertising goods and services; provision of an online marketplace for buyers and sellers of goods and services; online auction services; compilation of business directories for publication on the Internet and on wireless electronic communication networks; promotional marketing services; advertising and publicity agency services for sports promotion and public relations; market study services, namely, conducting marketing studies; marketing research services; public opinion polling services; organization of events, exhibitions, trade fairs and shows for commercial, promotional purposes; advertising agency services in the nature of organization of advertising for trade fairs; data bank management services; compilation of statistics; collection of data and statistics on sports performances for business purposes; business organization consultation and business management consultation; business consultancy for companies; organization of promotional competitions, namely, promoting the goods and services of others by means of contests; commercial information agency services; advertising for sports events in the field of football for others; retail store services and online retail store services featuring goods of common metals, machines and machine tools, tools and utensils, optical, audiovisual, magnetic, electric and electronic apparatus and equipment, medical apparatus and equipment, apparatus and equipment for lighting, heating, cooking, refrigerating, drying and ventilating, vehicles and accessories therefor, articles of precious metals, jewelry and watchmaking and timekeeping instruments, badges and pins, musical instruments, paper and cardboard goods, printed matter and stationery, tickets for sports events, leather and imitation leather goods, luggage and bags, umbrellas, household goods, furniture, promotional and exhibition articles, textile goods, clothing, footwear and headgear, embroidery and ribbons, cords and derivatives, floor coverings, games, toys, sporting articles, food and food products, alcoholic and non-alcoholic beverages, solvents, paraffin, wax, bitumen and petroleum, fuels, oils, lubricants, transmission fluids, brake fluids, anti-freeze agents, cooling fluids, hydraulic fluids, greases, gasoline, gasoline for engines, diesel fuel, fuel oil, fuel gas, fuel gas, bio-fuel, hub caps, tires, casings for pneumatic tires, alloys for wheels, sun screens, roof racks, holders for carrying sports equipment, seat covers, covers for cars, potato chips, french fries, milk, milk beverages, drinking yogurts, milk shakes, milk products, cheese, soy milk, milk substitute, non-alcoholic beverages, mineral and aerated waters, energy drinks, isotonic beverages, fruit and vegetable beverages and juices, beers, lagers and ales, non-alcoholic beers, coffee, tea, cocoa, cakes, biscuits, crackers, candies, edible ices, confectionery, chocolate confectionery, chocolate, corn chips, mustard, vinegar, sauces, condiments, hamburgers, cheeseburgers, sandwiches with fish, meat or vegetables, hotdogs, enabling customers to view and purchase those goods in stores or via the Internet or via wireless electronic communication; retail store services featuring food and beverages; the bringing together, for the benefit of others, of food and beverages, excluding the transport thereof, enabling customers to conveniently view and purchase those goods by means of vending machines; food services management for restaurants, school dining rooms, bakeries, delicatessens, corporate dining rooms, specialty food stores, ice cream shops, yogurt shops, coffee shops, and cookie shops; food retail store services featuring food for use by restaurants, school dining rooms, bakeries, delicatessens, corporate dining rooms, specialty food stores, ice cream shops, yogurt shops, coffee shops, and cookie shops; retail store services and online retail store services featuring fuel, kerosene, fuel gas, bio-fuel, motor oils and greases, lubricants and greases, hydraulic transmission oils and fluids, fluids for hydraulic circuits and hydraulic oils, enabling customers to view and purchase those goods in stores or via the Internet or via wireless electronic communication; commercial business administration services for the processing of sales made on the Internet or on wireless electronic communication devices; business administration services, namely, billing; sales promotion, namely, creation of preferential programs for customers; ticket sale promotion services for others; customer loyalty services and customer club services for commercial, promotional and advertising purposes; compilation of business data into a central file, namely, still or animated images