35 Advertising; dissemination, distribution of advertising material, namely, leaflets, prospectuses, printed matter, samples; organization and conducting of trade fairs for advertising and commercial purposes; organization and conducting of professional or public exhibitions, fairs, for commercial and advertising purposes; administrative and commercial management of exhibition venues; goods and services presentation and demonstration services for promotional purposes; organization of promotional events; organization of regional and national promotional campaigns for business; inventory management services; commercial business management; commercial administration of the licensing of the goods and services of others; hosting of promotional events at outlet stores; import-export agencies; assistance and support to industrial or commercial companies in their business operation; computer file management; compilation of commercial or advertising data in a computer database; services provided by a franchiser, namely, assistance in running or managing commercial businesses within a network of shops; consulting and business support staff services relating to business management and organization in the context of a franchise network and concessions; business management consulting; advertising strategy consulting; conducting of commercial events for advertising purposes within a commercial network; online retail store, online wholesale store, mail-order services , via the Internet or via any electronic means for remote ordering of wines and alcoholic beverages with the exception of beers, wine-related articles, particularly wine glasses, tasting glasses, liqueur glasses, corkscrews, pourers, stoppers, decanters, ice-cube bags; sales promotion services by means of a customer loyalty service using loyalty cards, discount cards, services related to promotional commercial activity in all forms, namely, consumer product recommendation services, sponsorship search, patronage, namely, customer relationship management, commercial business partnership operations and promotional information campaigns concerning goods and services of others in the field of wines and alcoholic beverages, wine-related articles; public relations