The mark consists of the wording "100 YEARS OF HARIBO" in stylized font with the letters in words "100" and "YEARS" represented with candies. The "1" in "100" is in hot pink, black and yellow, the first "0" is a yellow swirl, the second "0" is a candy rope with a blue outer shell and pink center. The "Y" in "YEARS" is in a rainbow of brown, yellow, green, and orange, the "E" is a gummy in red, the "A" is a cluster of purple balls, the "R" is green with two red circles at the bottom, and the "S" is purple. "OF" has a green "O" and red "F". "HARIBO" is in red with a white outline. The color gray represents background, outlining, shading and/or transparent areas and is not part of the mark.
ONE ZERO ZERO YEARS OF HARIBO; ONE HUNDRED YEARS OF HARIBO
The color(s) pink, black, yellow, blue, hot pink, red, white, green, brown, orange and purple is/are claimed as a feature of the mark.
"100 YEARS"