35 Advertising; assistance in management of business activities; business administration; management of office functions; provision of assistance in the establishment and operation of franchises; sale by electronic media; sale by mail order; wholesaling or retailing of flooring, floor coverings, carpets, rugs, carpet underlay, door mats, mats and matting, linoleum, linoleum tiles, vinyl floor coverings, carpet tiles and other materials for covering existing floors, wall hangings (non-textile), artificial turf, non-slip mats, carpets for automobiles, backings for carpets and carpet tiles