35 Advertising and promotional services; business management; business administration; administration services for businesses in the nature of office administrative services and business administration services in the field of sports; customer relationship management; organisation, operation and supervision of sales and promotional incentive schemes namely promoting the sale of goods and services of others by conducting promotional contests and incentive award programs; arranging and conducting of trade shows and exhibitions for commercial and advertising purposes; loyalty card services in the nature of promoting the goods and services of others by means of a loyalty rewards card scheme; marketing services; updating and maintenance of data in computer databases and provision of business information; endorsement services, namely, promoting the goods and services of others via promotional sponsorship of individuals in sports and/or a sports team; retail store services featuring bleaching preparations, substances for laundry use, cleaning, polishing, scouring and abrasive preparations, antiperspirants, perfumes, toilet preparations, cosmetic preparations, dentifrices, hair preparations, skin care preparations, shampoos, soaps, essential oils, beauty products, toiletries, personal care products, cosmetics, candles, keys, keyrings, boxes and containers of common metal, buckles, pharmaceutical goods, nutritional foods and drinks, scientific, nautical, surveying, photographic, cinematographic, optical, weighing, measuring, radio, television, sound recording, sound reproducing, telecommunications, signalling, checking and teaching apparatus or instruments, electrical and electronic apparatus or instruments for use in the reception of satellite, terrestrial or cable broadcasts, navigational apparatus or instruments, global positioning systems (GPS) apparatus or instruments, communications apparatus or instruments, electronic apparatus or instruments for providing turn-by-turn directional instructions, apparatus or instruments for measuring or calculating distance, data-processing apparatus or instruments incorporating a time keeping or time measuring function, wearable electronic heart rate monitors or displays, speed, distance or cadence monitors or displays, activity monitoring and logging sensors or displays, telephones, computers, computer hardware, computer software, application software, electronic computer games, portable and/or hand-held electronic devices for receiving, playing and transmitting music, sounds, images, text, signals, information and code, electronic publications, tapes, discs and wires, all being magnetic, cassettes and cartridges, blank and pre-recorded audio and video cassettes, tapes and cartridges, CDs, DVDs, CD Roms, cards and discs, memory carriers, music, video, sound and/or audio recordings, downloadable podcasts, MP3 players, telephone ring tones, apparatus and instruments for conducting, switching, transforming, accumulating, regulating or controlling electricity, smart cards, data storage apparatus, equipment and instruments, cases for mobile telephones, camera casings, electronic tags, electronic locks and locking apparatus, multimedia cards, memory cards, flash memory cards, memory chips, plugs, plug-in cards, SIM cards, telephone calling cards, protective clothing, eyewear, sunglasses, cases for eyewear, cases for sunglasses, frames for eyewear, straps for sunglasses and eyewear, helmets, sporting articles for protective purposes, visors, medical apparatus or instruments, heart monitors, wristbands, jewellery, horological and chronometric instruments, clocks, watches, stationery, printed matter, publications, newspapers, magazines, comics, journals, books, user manuals, posters, postcards, greeting cards, calendars, diaries, cards, stickers, instructional manuals, photographs, artists' materials, wallets, purses, boxes and cases of leather, bags, umbrellas, luggage, rucksacks, belts, household containers and utensils, chinaware, mugs, drinking glasses, water bottles, figurines and statuettes, textile material, towels, clothing, footwear, headgear, badges, novelty buttons, brooches, toys, games, playthings, electronic games, hand-held devices for playing electronic, computer or video games, video games apparatus, sporting apparatus, equipment and articles, computer controlled exercise apparatus and food and drink; providing advice, information and consultancy services relating to all the aforesaid services