35 Wholesale and retail store services featuring clothing, footwear, headgear, fashion accessories, jewellery, watches and clocks, leather goods, bags, cases, handbags, wallets, purses, belts, sunglasses and umbrellas; online retail store services featuring clothing, footwear, headgear, fashion accessories, jewellery, watches and clocks, leather goods, bags, cases, handbags, wallets, purses, belts, sunglasses and umbrellas; direct marketing services and mail order services featuring clothing, footwear, headgear and fashion accessories, jewellery, watches and clocks, leather goods, bags, cases, handbags, wallets, purses, belts, sunglasses and umbrellas; business administration of loyalty and promotional incentive schemes of others, including discount services and customer loyalty schemes