35 commercial administration of the licensing of the goods and services of others; office functions; expert reports on business and business information; providing administrative office support staff for managing calls for tenders; public opinion polling; business inquiries; business research; economic forecasting; market research; accounting; employment agencies; research of business information in computer files for others; electronic collection and systematization of data in a central file for business purposes; computer file management; compilation of a photo library, namely the collection, compilation and systematization of images into a computer database; advertising; advertising services in connection with the organization and management of hotel facilities; dissemination of advertisements and advertising material; publication of advertising texts; rental of advertising space; sales promotion for others; consulting in marketing, advertising and public relations communication; public relations communication agency, commercial information agency; rental of office machines and equipment in co-working facilities; organization of fairs for commercial or advertising purposes; organization of exhibitions for commercial purposes; rental of advertising material; study, information and consulting regarding respect and improvement of working conditions, namely personnel issue consultancy, human resources management; business management services, namely, administration of business engaged in real estate, including administrative management of hotels, motels, hotel complexes, apartments and residential hotels; providing commercial information in the field of hotels; commercial consulting; advertising services, public relations and marketing services, namely, commercial promotion and marketing the goods and services of others through all forms of public communication, sales promotion for others provided through the distribution and the administration of privileged user cards; organization and management of commercial operations for customer loyalty schemes particularly by means of loyalty cards for the purpose of promoting the goods and services of others; management service of group purchasing programs, namely, negotiating contracts with providers of hotel rooms to enable participant members of travel clubs to obtain discounts on the purchase of their goods and services; promoting the goods and services of others by means of a point accumulation program with points used for discounts on future purchases of those goods and services; conducting and administration of memberships programs enabling participants to obtain discounts on a variety of goods and services provided by member providers through use of a discount membership card; providing, conducting and management of membership programs, namely, consumer membership program for enabling participants to receive discounts in the field of hotel services; providing, conducting and management of club membership services, namely, providing discounts to members in the field of travel; providing, conducting and management of customer loyalty programs, namely, providing incentive award programs for consumers through issuance and processing of loyalty points for on-line purchase of a company's goods and services; customer loyalty services for commercial, promotional, and/or advertising purposes, namely, administration of programs for frequent travelers, namely, frequent flyers programmes that allow members to redeem miles for points or awards offered by other loyalty programmes; commercial consultancy services in the field of travel and travel planning; provision of comparison information on hotel and air fare prices; organization consultancy and business management relating to franchising; marketing, namely, providing customized communication programs to obtain consumer insights and develop branding strategies; help and advice for business organization and management in the context of franchise networks; services provided by a franchiser, namely business assistance with the operation or management of industrial or commercial companies; business management of complex hotels, motels, tourist homes, restaurants, cafeterias, tea rooms, bars (except clubs), for the benefit of others; business management services, namely, organization of raffles for commercial and promotional purposes as well as for staff motivation purposes; financial intermediary services between customers and service providers, namely, facilitating the channeling of funds between lenders and borrowers by connecting those with a financial surplus with those having a financial deficit; setting up companies in the field of corporate concierge services on site, by telephone or the internet, namely, business intermediary services, namely, the matching of potential private investors with entrepreneurs needing funding; business administrative information and assistance with administrative procedures for third parties; business management of offices and individual or collective work areas; leasing of office equipment, namely, the provision of office machine and equipment for collective or shared work areas; office machine and equipment rental; business intermediation services relating to the matching of potential private investors with entrepreneurs needing funding