35 Advertising; rental of advertising space; dissemination of advertisements; organization, operation and supervision of customer loyalty programs; advertising mailing; dissemination of advertising material (leaflets, prospectuses, printed matter, samples); subscription to audiovisual programs, to audio and radio programs; arranging of subscriptions to streaming multimedia, video or audio content transmission services; arranging of subscriptions to live or on-demand video services on all communication media; subscriptions to television broadcasting services; arranging of subscriptions to video recordings, phonographic recordings, any audio or audiovisual media; arranging of subscriptions to all information, textual, sound and/or image media, particularly in the form of electronic, non-electronic, digital publications, of multimedia products; arranging of a subscription to a television channel; computer file management; database management services; data input and processing services, namely, data input, compilation and systematization; online advertising on a computer network; tele-promotion with sales offer (sales promotion for others); rental of advertising time (on all communication media); retail sale and wholesale of articles of clothing, leather goods, jewelry, pens, stationery, games, toys, sports articles; retail sale and wholesale of audiovisual, computer and telecommunication products, namely, videotapes, televisions, video recorders, personal stereos, tape recorders, radios, high-fidelity (Hi-Fi) equipment, decoders, mobile telephones, computers, magnetic tapes, disk changers (data processing equipment), printed circuits, integrated circuits, computer keyboards, compact disks (audio-video), optical compact disks, couplers (data processing equipment), floppy disks, magnetic data media, video screens, interfaces (data processing equipment), readers (data processing equipment), software (recorded programs), microprocessors, modems, monitors (hardware), monitors (computer programs), computers, computer memories, computer peripherals, recorded computer programs, processors (central processing units), recorded operating system programs (for computers), chips (integrated circuits); news clipping services; public relations; direct mail advertising by means of telecommunications