35 Retail store and wholesale store services featuring jewellery, goods of precious metal and their alloys, goods in precious metals or coated therewith, precious and semi-precious stones, jewellery and watch cases, charms, bracelets, necklaces, chains, rings, trinkets, cufflinks, goods of shell, amber and mother-of-pearl, horological instruments, chronometric instruments, watches and clocks, polishing cloths, candles, stationery, and parts and accessories for each of the foregoing; retail store, wholesale store, and reseller distributorship services, all in the field of jewellery, goods of precious metal and their alloys, goods in precious metals or coated therewith, precious and semi-precious stones, jewellery cases, charms, bracelets, necklaces, chains, rings, trinkets, cufflinks, goods of shell, amber and mother-of-pearl, horological instruments, chronometric instruments, watches and clocks, polishing cloths, candles, stationery, and parts and accessories for each of the foregoing; marketing and advertising services; business information services; compilation and systemisation of information into databases; information , advisory and consultancy services in relation to the aforementioned services, namely, marketing advisory services, advertising consultation, and sales support services being consulting in the field of sales methods, sales management and sales improvement; lay-by services, namely, retail store services that allow customers a deferred pick up of the purchase