9 Telecommunication apparatus and instruments, namely, portable telecommunication instant messaging devices and telecommunications transmitters; computer programs in the nature of computer application e-commerce software for mobile phone and smartphones which enables users to perform electronic business transactions by electronically purchasing products via a global computer network; computer software for social networking applications, namely, computer software for the collection, editing, organizing, modifying, book marking, transmission, storage and sharing of data and information with third parties; computer software to enable uploading, posting, showing, displaying, tagging, blogging, sharing or otherwise providing electronic media or information in the fields of fashion to third parties via the Internet or other communications networks; computer software for processing digital images; downloadable computer search engine software; computer application software for personal digital assistants, in the nature of computer application software for mobile phones, portable media players, handheld computers, namely, software for use in database management and electronic storage of data in the field of clothing and accessories; electronic apparatus and equipment, namely, radio frequency identification being RFID credentials, namely, cards and tags, and readers for radio frequency identification credentials, barcode scanners, receipt issuing, reading and recording machines; computers and computer peripherals; spectacles; eyeglasses; fashion spectacles; sunglasses; spectacle cases; downloadable computer game programs; downloadable music files; downloadable image files containing artwork, text, audio, video, games and Internet Web links relating to fashion, clothing, shopping, sporting and cultural activities; downloadable image files containing photographs, works of art, motion pictures, animated cartoons in the fields of music, sports, hobbies, money, shopping, maps, weather, telecommunications and information technology; electronic publications, namely, downloadable electronic publications in the nature of magazines, books, brochures, newsletters, journals, periodicals, product user manuals in the fields of fashion, design, sports, entertainment, cultural activities, kids and teens, learning techniques, advertising, promotion, marketing and business; cinematographic machines and apparatus; electronic notice boards; electronic tags for goods