42 Creating, development and design of computer programs and computer software, in particular for commercial functions, including for the on-premise and/or remote processing of business transactions, for the analysis of business data, for the purpose of real-time, ad- hoc and strategic business decision making, for support, sales, service, marketing commerce and customer data, and for customer relationship management; all of the above also for operation by way of a cloud computing model being cloud computing software; software as a service (SAAS) services featuring software for the on-premise and remote processing of business transactions, for the analysis of business data, for the purpose of real-time, ad-hoc and strategic business decision making, for support, sales, service, marketing commerce and customer data, and for customer relationship management; cloud computing featuring software for use in on-premise and remote processing of business transactions, for the analysis of business data, for the purpose of real-time, ad-hoc and strategic business decision making, for support, sales, service, marketing commerce and customer data, and for customer relationship management; implementation, maintenance, rental of computer programs and software; maintenance of computer programs and software; updating and maintenance of computer programs and computer software, in particular programs relating to the development, creation, programming, execution, function, production, disseminating, distribution, application, use, operating, handling, modifying, sale, maintenance, rental, updating, design and outsourcing of computer software products; technical consultancy with regard to the creating, development, use and application of computer programs and software; research in the field of computer programs and software; web site hosting services; outsource service providers in the field of developing and providing computer programs and software