16 Paper and cardboard; paper and cardboard for advertising, promotion and marketing activities; printed matter, namely, brochures, pamphlets, booklets, newsletters, magazines, newspapers, handbooks, manuals, printed reports and written articles in the fields of advertising, consumer products and behavior, marketing and publicity; printed materials for advertising and promotional purposes, namely, brochures, pamphlets, booklets, newsletters, magazines, newspapers, handbooks, manuals, printed reports and written articles in the fields of advertising, consumer products and behavior, marketing and publicity; posters for marketing purposes; advertising pamphlets; photographs; stationery; books in the fields of advertising, consumer products and behavior, marketing and publicity; magazines in the fields of advertising, consumer products and behavior, marketing and publicity; journals in the fields of advertising, consumer products and behavior, marketing and publicity; printed periodicals in the fields of advertising, consumer products and behavior, marketing and publicity; calendars; diaries and newspapers; greeting cards; posters; black and white or color prints; postcards; pencils, ball-point pens; signboards of paper or cardboard; printed advertising boards, of paper and cardboard; stickers; transfers, namely, decals; paper banners; printing on paper or cardboard of web pages from the Internet, namely, prints on paper or cardboard of web pages from the Internet