The mark consists of a gray hexagonal design with a white, gray, red, and blue border; in the top center of the hexagon is a gray and white banner containing the words "QUALITA SUPERIORE" in white on the sides and a gray and white circular design in the center with the words "BIRRA" "PERONI" and "ROMA in white around the circle with two white dots, a white and gray eagle and semicircle design near the top, and a gray and white star design in the center with five gray lines emanating from the center; below the banner design is the wording "DAL 1846" in gray with a gray dot to either side; below this and in the center of the hexagon shape is the word "PERONI" in gray with white and blue shading; below this is the word "LIBERA" in blue with gray shading written over the word "ITALIA" in gray; below this is the number "0.0%" in gray with gray shading; at the bottom of the hexagon is a gray banner with white lines and the word "ITALIANA" in white.
The color(s) gray, red, white, and blue is/are claimed as a feature of the mark.
The English translation of "QUALITÀ SUPERIORE", "BIRRA", "ROMA", "DAL 1846", "LIBERA", "ITALIA" and "ITALIANA" in the mark is "Superior Quality", "beer", "Rome", "Since 1846", "Free", "Italy" and "Italian".
"QUALITÀ SUPERIORE", "BIRRA", "ROMA", "DAL 1846", "LIBERA 0.0%", "ITALIA" AND "ITALIANA"
Trademark: 79247886
