35 Professional business planning and consultancy relating to the lighting sector and lighting planning; order placement, administrative processing of purchase orders and invoice management, also in the context of e-commerce; retail and wholesale services, including mail order services and via online shop in the field of apparatus and instruments for conducting, switching, transforming, accumulating, regulating and controlling, electricity, accessories and replacement parts for lighting apparatus and systems, namely, electric light regulators, light sensors, electric cables, electrical tracks, electrical plugs, switches, dimmer, illuminometers lighting control apparatus, control consoles for lighting apparatus and instruments, computer hardware and software as well as Apps for controlling lighting apparatus, systems and installations, audio-sensitive controls for lighting apparatus and instruments, electronic control gears [ECGs] for LED lamp and light fixtures, lighting apparatus, in particular floor lamps, hanging lamps, table lamps, ceiling lights, pendent lights, wall lights, spotlights, projector lamps, lighting and lighting reflectors, lightening installations, lighting systems and elements consisting thereof, accessories and replacement parts for lighting apparatus, systems and installations, included in class 11; providing of commercial and business information and advice for consumers marketing (sales research), including on digital networks; market research; opinion polling; arranging and conducting of advertising events; organisation and conducting of exhibitions and trade fairs for commercial, industrial and advertising purposes; maintenance, collating and systematic ordering of data in compute databases; presentation of goods on communications media, for retail; arranging of commercial transactions for others, including within the framework of e-commerce; procurement of contracts for others, for the buying and selling of goods, for the providing of services